Public Relations Management {Level 3}
This course enables delegates to discuss and improve current PR strategies, while finding workable solutions for brand consolidation and institutional communication. The agenda covers the most recent with advances in PR techniques, methodologies and tools, as well as a comprehensive evaluation of emerging PR opportunities, challenges and risks. You will also have the opportunity to exchange ideas around successful PR campaign and analyze together the key features of PR which minimize the risks. In addition, they will learn how to manage a crisis productively, while developing pro-active and reactive PR and learning from the experience of others.
This course is on current best practices in public relations. It focuses on then knowledge and techniques that help professionals find workable solutions for consolidating and communicating their brand. The course content will include recent advances in public relations techniques, methods and tools, as well as a detailed assessment of emerging opportunities, challenges and risks in the PR field. Course highlights are:
By the end of this course, delegates will be able to:
Executives, Managers, Team Leaders, PR Managers, PR Assistants, PR Executives, PR Researchers, Marketing Assistants, Marketing Executives, Customer Relationship Management (CRM), Supervisors, Product Managers, Marketing Managers, Marketing Assistants, Marketing Executives, Business Unit Managers, Sales Managers, Customer Care Managers and Supervisors, Directors of Public Relations, Directors of Marketing, Senior Public Relations Managers, Company Directors, General Managers, Senior Managers, Engineers, Foremen, Analysts, marketing staff at any level in the organization, market research, loyalty scheme managers, Those in PR in public sector, private sector and not-for-profit organizations, Those in PR at the national, regional and community level, those working for international, global or supranational organizations, those who are keen on improving performance by taking their customers to higher levels of satisfaction, as well as customer service managers and supervisors interested in advanced customer service tools
Importance of Internal PR for Your Organization
Planning a Successful PR Campaign
Advising and Developing Senior People
Building a Reputation
Issues and Crisis Management
| Code | From | To | City | Fee | |
|---|---|---|---|---|---|
| PR17 | 06 Jan 2020 | 10 Jan 2020 | Bali | US$ 5500 | Book |
| PR17 | 23 Mar 2020 | 27 Mar 2020 | Kuala Lumpur | US$ 4500 | Book |
| PR17 | 18 May 2020 | 22 May 2020 | Istanbul | US$ 4500 | Book |
| PR17 | 06 Jul 2020 | 10 Jul 2020 | London | US$ 5000 | Book |
| PR17 | 07 Sep 2020 | 11 Sep 2020 | Madrid | US$ 5500 | Book |
| PR17 | 08 Nov 2020 | 12 Nov 2020 | Alexandria | US$ 3900 | Book |
|
DUBAI OFFICE
Ittihad Deira Building, |
USA OFFICE 642 E14 Street,10009-13 Manhattan, New York (NY) USA info@petrogas-training.com |
EGYPT OFFICE 52 General Kamal Hejab Street,Suez Bridge, Cairo, Egypt info@petrogas-training.com |
Certificate of Completion will be provided to the candidate(s) who successfully attend and complete the course. Training hours attendance percentage of 75% is required.
Standard course hours: 8:30 A.M. to 3:30 P.M. Informal discussions: 4:30 P.M. to 5:30 P.M.
We use a blend of interactive and hands-on methods, active participation, a variety of instructional techniques, dynamic presentations, individual and group exercises, in depth discussion, DVD’s, role-plays, case studies, examples. All of the information, competencies, knowledge and skills acquired within our training programs, are 100% transferrable to the participants’ workplace.
Pre-Test and Post-Test Assessment are applied on 5-day and 10-day programs. Also, post course evaluation and candidate’s evaluation are applied to add another level of quality measurement. Candidates’ feedback is highly appreciated to elevate the training service quality.
A- Have staff trained in the latest training and development approaches
B- Support nationalization and talent management initiatives
C- Have properly trained and informed people who will be able to add value
D- Gain relevant technical knowledge, skills and competencies
A- Develop job related skills
B- Develop personal skills in subject matter
C- Have a record of your growth and learning results
D- Bring proof of your progress back to your organization
F- Become competent, effective and productive
G- Be more able to make sound decisions
H- Be more effective in day to day work by mastering job-related processes
I- Create and develop competency to perform job well
A- 10% discount after 05 candidates’ registration.
B- 15% discount after 10 candidates’ registration.
C- 20% discount after 20 candidates’ registration.
D- 25% discount after 25 candidates’ registration.
E- 30% discount after 30 candidates’ registration
F- Higher discount rates will be offered based on work volume with different clients.
A- One extra free seat is offered on 4 candidates on the same course and dates.
B- Two extra free seats are offered on 6 candidates on the same course and dates.
C- Three extra free seats are offered on 8 candidates on the same course and dates.
D- Four extra free seats are offered on 10 candidates on the same course and dates.
E- Five extra free seats are offered on 12 candidates on the same course and dates.
Nominations to our public courses are to be processed by the client’s Training and/or HR departments. A refund will be issued back to the client in the event of course cancellation or seat unavailability. A confirmation will be issued to the relevant department official(s).
If a confirmed registration is cancelled less than 5 working days prior to the course start date, a substitute participant may be nominated to attend the same course or a 20% cancellation charge is applied. In case of a no-show, a 100% fee will be charged.
PAYMENT POLICY
Payment is due upon receiving the course confirmation, invoice and/or proforma invoice. However; the fee due can be wire transferred to our bank account directly after course completion. Our bank details are illustrated on the confirmation, invoice and proforma invoice, as well. The above documents can be communicated electronically, i.e., in a soft copy or/and in hard copy based on customer’s request.
COPYRIGHT
© 2017. Material published by PETROGAS shown here is copyrighted. © 2017. All rights reserved. Any unauthorized copying, distribution, use, dissemination, downloading, storing in any medium, transmission, reproduction or reliance in whole or any part of this course outline is prohibited and will constitute an infringement of copyright.
2015 © Copyrights Petrogas
